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Webpage Design
JR can help you put your
business on the Internet. |
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Networks
We can connect all your
computers. |
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Custom Software
When off-the-shelf
software just won't do
what you need. |
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Custom Hardware
When you need a
custom solution to
your unique problem. |
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Consultation
A little time with me
could save you
thousands of dollars. |
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Product Design
From design through
patent, I can help you. |
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I have designed everything from home appliances to industrial controls. I can help you with your design needs.
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Web Page Development
We build custom and semi-custom web pages for both home and business users.
One of our semi-custom web pages maybe your choice if you need a personal, family
or small business page. Businesses that want to make a large and impressive
presents on the web may want to talk to us about our "Built to Your Specifications"
custom system of pages. The following hints may help you to produce a better web site.
The 10 Most Common
Webpage Mistakes
Web pages are created to "sell" a product, service, or idea. To do this a web page must attract visitors, keep them at the page long enough to make the sale or get the idea across, clearly promote the topic of the page in an easy to read and understandable way, and ask for the sale.
A web page is much like a magazine add or TV commercial. With the proper application of pleasing colors, graphics, text, layout, and promotion, a well-crafted web page can do wonders for you. On the other hand, a poorly done web page will actually drive visitors away. The following are the ten most common web page errors:
Too slow to load. Many web pages are too large or contain large, slow to load, graphics. If a web page takes more then about 30 seconds to load most people will loose interest and surf on. They never hang around long enough to see your wonderful creation.
Too much animation, sounds and other gimmicks. Many pages are way too busy. They are a mess of flashing, winking, rotating, graphics and weird sounds or music. They look like a circus. This is OK if you are in fact a circus, but for most, it detracts from the main purpose of the web page.
Dark background and mismatched colors. Dark or busy backgrounds can make the text hard to read. You may see the colors properly on your monitor, but another's video may display the background much darker. A web page developer must check his creation on multiple computers to insure it looks good on all. Mismatched colors may grate on some visitor's nerves. Remember, you are creating a web page for your visitors, not you.
Wrong fonts and sizes. Some font styles and sizes are inappropriate for web pages. For instance, Old English, when used sparingly and large enough can be pleasing, but too much or too small makes for a hard to read page. If the page is hard to read your visitors will leave.
Too crowded, confusing layout. Keep your layout simple and easy to follow. Don't try to do too much on one page. Make several simple pages behind the first page.
Inconsistant pages. All your pages should have a common look and feel. Having wildly different colors, layouts, fonts, etc from one page to the next will look like a hodgepodge. Keep a common logo, layout and look and feel on all your pages.
No Give-Backs, no reason for a revisit. Commonly called "Give-Backs", this allows you to show your expertise and give back something of value to your visitors. Your visitors are much more likely to save and revisit your web site if you offer them some valuable information or links. For instance, if you are selling real estate, have an area where you offer your visitors hints on how to make your home subconsciously more attractive, like the smell of baking bread, etc. Think about a news section that is kept current with news and topics of interest to your potential customers. These kinds of features promote revisits. This page is one of my give-backs. See my Support Pages and Free Virus Checker for other examples of our give-backs.
Unclear subject matter. Make sure your web page is very clear about the subject matter. Many pages require a substantial amount of reading before a visitor fully understands what the main topic of the page is all about. If they don't know what your are selling, they won't buy it!
Lack of Meta-Tags. Meta-Tags are invisible words and phrases, imbedded in your pages, that tell search engines how to index your page so it can more easily be found. With the proper application of meta-tags your web page may come up in the first few returns of a search engine. Having your web page listed as the ten thousandth one in a search engine will get you no visitors, having your page in the top five or ten can get you lots of visitors.
Other technical errors. There are many other technical errors done by most web page creators. We at J.R. Whipple & Associates , have been creating web pages for many years. We can help you create and promote your pages. Please see below for more about our services and fees.
Doing it Right
Here are a few well researched facts and things to do, to make your page something that your visitors will stay with long enough to get your message:
A session of online reading averaged out at 34 minutes.
64% of photos were looked at on average one-and-a-quarter second.
highlight your keywords.
Indented bulleted lists.
One Idea per paragraph (users will skip over any additional ideas if they are not caught by the first few words in the paragraph)
Keep the word count small. Long paragraphs will be skipped over.
J.R.'s Custom Webpage Development
Our custom web page development is done in phases, as follows:
Phase 1:
We will either, meet with you in person, or teleconference with you for about
one hour. During this time we will discuss your needs and requirements.
You should have available any company logos, letterhead, industry awards,
photographs, company text, product descriptions and other sources of "content"
that may be used to give your web page coherence and quality content.
We will verbally outline an approach to fulfill your needs and present you with a rough
quote of time and cost. This we do at no charge to you, unless travel and per diem costs are involved.
Phase 2:
Should you decide to continue on a retainer of 20% of the total
amount will start the design and development process. Due to other
commitments and responsibilities the calendar time will be longer than the actual billable development time for the project.
Phase 3:
At this time we will have the structure of the web page system defined
and we will display to you, all the major screens that will make up your
web site. Your suggestions about the screens and flow are encouraged.
A payment of 20% of the total amount will be expected.
Phase 4:
Delivery and installation of the first version of working pages on your
server or ISP "Internet Server Provider". All major pages and functions
will be implemented. Some lesser pages or functions may not be fully
functional. No, or limited, visiter feedback forms will be functional at
this time. You will be encouraged to start using the web site so you can
better see how it works, detect any "Bugs" or typos, and suggest changes.
A payment of 20% will be expected.
(Major changes or deviations from the original plan may require substantially more work on our part, which may necessitate re-negotiation of the payment schedule.)
Phase 5:
Delivery and installation of the second version of your working pages
on your server or ISP. All pages and functions will be fully functional
at this time. We expect you to continue to use the pages and give us
feedback. A payment of 20% of the total amount will be expected.
Phase 6:
Delivery and installation of your complete and fully functional web site.
All pages and functions fully functional as well as all user feedback forms
will be operational. The final 20% payment will be expected at this time.
Optional Webpage
Marketing Phase
You may want to market your web page yourself, if so we offer a "How to market your web page" document that informs you about many ways to get your page visited. If you would prefer that we market your page for you, we offer several marketing packages, keyed to
your budget and needs.
Notes:
For smaller custom projects we usually combine phases 3 & 4 and phases 5 & 6.
Then the payments are three equal payments of 33.3% of the total amount.
For a period of 90 days from the delivery of the complete working web system
( Phase 6 ) we will, at no additional charge to you, fix any errors ( Bugs ) that
were inadvertently left in the system or uncovered by you or your users.
Any additions or enhancements to your custom pages, that you require, at any
time in the future will be discussed with you at no charge.
Simple changes will be quoted and charged as 50% up front and the balance on
delivery of the revised pages.
If the additions or enhancements require extensive modifications or rewrites to
the existing system, we will repeat the above phases and payment schedule.
We offer a fee based, on going web page site administration package for those
that require dynamic pages, i,e, continuous page updates such as: specials of
the week, price changes, discount coupons, employee of the week, etc.
If you would like to schedule a meeting to discus your web page requirements,
please call (530) 824-1400, or E-Mail Us
Notice to Clients
E-Commerce and the Internet is a new and untested media and in so techniques, procedures, and marketing strategies are changing in a very rapid way. As professionals with over twenty-five years in the computer business J.R. Whipple & Associates will make every attempt to produce an attractive and functional web site for you, but you must be aware that what attracts a prospective client/customer to make online purchases or patronize any web site is an unknown variable and J.R. Whipple & Associates can in no way guaranty that your web site will be profitable. As in all forms of business and advertisement there is great risk that little or no positive cash flow may be forthcoming.
Caveat Emptor!
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Twenty-five years writing software and working with computers has given me the opportunity to design and construct many computer programs, and later, webpages. I have seen what works and what doesn't.
I have decades of experience designing and building everything from industrial controls to small and large webpages. If it has anything to do with electronics or computers, I have done it.
Should you elect to use my services for any of your needs, I will give you much more than your money's worth. That's my promise!
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